Marketing Communication Specialist

Marketing Communication Specialist

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Job details


Shanghai
2019-03-19 14:37
28132
Marketing
Chemicals

Job description


Job title: Marketing communication Specialist

Location: Shanghai

Report to: APAC marketing communication manager

Responsibilities

  • Support regional & global marcom managers, to build, launch on Marketing Communications and Digital Marketing campaigns aligned with market strategy and tactics.
  • Drive successful regional digital marketing communication efforts through SEO, SEM, social media channels, email campaign, webinar, and integrated offline activities.
  • Write and edit communication content for target markets, develop digital assets with internal & external resources
  • Collaborate and work closely with regional & global marcom managers, and global digital communication team, networking with global & regional business development team.
  • Knowledge about inbound marketing and to deploy Marketing Automation tools for valuable leads generation.


Requirements

  • Bachelor's (or above) degree in Marketing, Communications or a related field,
  • 3 years (or above) working experience in Digital Marketing, managing SEO/SEM, email, social media, etc.
  • Preferred experience in Chemical Industry, or in Automotive, Electronics, Healthcare, Energy.
  • Ability on content creation and developing
  • Knowledge of website, search engine (Baidu) and Social Media (weChat) management
  • Good Communication skills
  • Good English in both speaking and writing
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